Let’s Be Clear: There Are 2 Types of Websites
Dan Crask Brand Consultant | Brand Strategist | Creator of Vibe, Tribe, & Why® This was originally published on my digital-focused brand’s website, shepx. When creating a website, one vital question is often not asked: Are we making a transactional or an informational website? The answer to this changes the entire process. transactional websites A […]
Let’s Be Clear: There Are 2 Types of Marketing
Dan Crask Brand Consultant | Brand Strategist | Creator of Vibe, Tribe, & Why® Clarity of brand messaging is most immediately valuable for marketing. Yet, what kind of marketing is best for your brand’s aspirational goals? What’s more, what is marketing expected to do for the brand? Where is marketing calling on people to go, […]